The Magnet Group is a leading event management company and event planning company in Malaysia, serving a diverse range of clients from all across the world. With over 20 years of experience, our event planners specialize in crafting exceptional experiences across a wide range of events.
From high-energy launches to thought-provoking conferences, dynamic roadshows to intimate weddings, and everything in between, we bring your vision to life with creativity and precision.
Get in touch with us today and let us assist you in curating your next event!
Planning a major event is one of the most high-stakes things a marketing or HR team takes on. The timelines are tight, the expectations are high, and everyone is watching. We started The Magnet Group because we believe events deserve better than last-minute scrambles and generic execution. To us, every event is an immersive experience that forges real connections between people and brands, not just another item ticked off a calendar.
With over two decades of expertise in the event management industry across Kuala Lumpur, Selangor, and beyond, our team excels in meticulous event planning and imaginative audio-visual design, crafting memorable events that consistently exceed expectations. This commitment has earned us the trust and loyalty of clients who value our collaborative spirit. We have worked with some of the world’s most reputable companies, including AirAsia, Zurich Insurance Group, Citibank, Levi's, Standard Chartered, and more.
Under one roof, our dedicated team of event strategists, experts, creatives, technicians, and partners collaborates to shape and grow our company.
Over the years, The Magnet Group has won various awards, such as APAC Insider Business Award, Corporate Vision Global Business Awards, Eventex Index, and more.




As a reputable event organizer in Malaysia, we specialize in crafting exceptional experiences for all our clients. In addition to our event planning expertise, we offer a comprehensive suite of services to ensure every detail is meticulously executed. From state-of-the-art audiovisual solutions and stunning LED installations to seamless event coordination and event venue sourcing, we handle every aspect of your event with professionalism and flair.
Whether it's transforming a space with exquisite decor and styling or curating unforgettable entertainment experiences, our event planning agency dedicated to exceeding your expectations at every turn.
From global financial institutions to homegrown retail giants, we have built lasting partnerships across finance, retail, logistics, government, and more. Many of them keep coming back, event after event, year after year. We think that says more about us than any award ever could.


















1. We Listen First
A consultation to understand your event vision, objectives, and audience. No assumptions, no generic templates. Just the right questions.
2. We Shape the Concept
Our team develops a tailored event concept, creative direction, and full proposal. You'll have everything you need to decide with confidence, typically within 5 working days.
3. We Handle the Heavy Lifting
From venue sourcing and vendor management to AV production and logistics, we manage everything behind the scenes. You stay informed without being buried in details.
4. We Show Up on the Day
Our team is on the ground from setup to close, managing every moving part so you can focus on your guests and your brand.
5. We Close the Loop
Every engagement ends with a debrief and evaluation, capturing outcomes and insights you can carry into your next event.
Events are a people business. Here is the team that makes it happen.

Chief Engagement Officer
Leticia Hsu is a dynamic leader in the corporate and M.I.C.E. industry, bringing over 23 years of expertise across marketing, public relations, crisis management, and project management. As the visionary behind the sustained success of The Magnet Group, Leticia’s extensive experience and passion for delivering outstanding events have redefined the event planning landscape in Malaysia, setting new benchmarks for excellence.
In addition to her professional achievements, Leticia founded an association in 2007, where she has held the role of president since its creation. She is also a published author of two books and has successfully planned and executed high-profile events across Asia, the UAE, China, South Africa, and the U.S.
A recognized thought leader, she is frequently invited to share her insights as a judge and speaker on prominent TV programs, radio shows, podcasts, and in top-tier publications.

Chief Formulation Officer
With 23 years of experience in operations, technical management, and event production, Tjun Hong is a master at transforming ideas into visually engaging realities. His sharp focus on safety, cost-effectiveness, and feasibility consistently drives his team to new heights.
Having honed his skills in Operations Management over two decades, TH is a seasoned expert in curating memorable events. He leverages his deep knowledge of client engagement and production architecture to craft seamless, tailor-made strategies that meet the unique needs of each campaign.
As the CFO of The Magnet Group, TH oversees the development of innovative product solutions, with a strong emphasis on service quality and deliverables. His commitment to excellence has forged long-lasting relationships with clients, embedding these values into the core DNA of the business.
LOCAL MINDS, GLOBAL ARENA